3D models and Augmented Reality (AR) allow your users to interact with your products on your website, giving them a sense of how they look, feel, and function. Users can drag, scale and place your products in any way they see fit, mimicking a physical interaction with your product. This allows customers to get a realistic and interactive view of a product, helping them to make more informed purchase decisions.
Studies have shown that incorporating 3D models and augmented reality into ecommerce websites and stores can significantly increase conversion rates, reduce return rates, and improve customer satisfaction. So, whether you're a small business owner or a large corporation, integrating these technologies into your online shopping experience is a must in today's digital world.
Here at Tecbot, we have embraced this new way of engaging with users, incorporating 3D technologies onto our client's project where we see the potential to boost engagement and conversions.
We have fallen in love with a tool named 'Vectary' (https:// vectary.com), which allows you to create 3D models, add interactions, develop AR experiences and seamlessly deploy to a range of web technologies.
Watch the video below to see how we leverage Vectary on our development projects.
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